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Track Event

Track an event with a key/value pair. This can be used in insights to track happenings over time and visualize them.

It can also be used to alert you in the case of spikes and dips using Automations with Notification steps.

Many events are tracked automatically during flows, such as added tags, completions and handoffs, and more. The following is the full list of automatically tracked events:

{action} or {subclassifier} above means the name of the action, lowercased, and with underscores instead of spaces. For example, Track Order becomes track_order, so _flow_{flow} would be _flow_track_order.

Note that all automatically-recorded events are prefixed with _. Events created manually in workflows using Track Event steps must not prefix their names with _.

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